Written by guest blogger Lorraine Gonzalez-Camastra, Director of Health Policy for Children’s Defense Fund-NY and HCFANY Steering Committee Member
In T minus five months, New York State will begin enrollment through its new Health Benefit Exchange. The goal on October 1st, 2013 will be to enroll as many of the 2.6 million uninsured New Yorkers as possible, and eliminate the number of children and youth who are without coverage.
However, the truth is that most New Yorkers don’t understand what health reform entails and many may not have even heard of the Health Benefit Exchange. This is more so for immigrant communities and those with English as a second language. New York prides itself on its diversity, but with rates of uninsurance among racial and ethnic minorities nearly double that of white New Yorkers, getting the word out on the Health Benefit Exchange will need to entail getting the word out in over 175 languages and dialects. 
On Friday, April 26th, HCFANY and NAM co-hosted an informational press briefing geared towards ethnic media to build understanding around the different provisions of the Affordable Care Act (ACA), the New York State Health Benefit Exchange, and what’s at stake for New York’s children and youth. Media outlets representing the Chinese, Indian, Turkish, Haitian, Filipino, Russian, and Latino communities attended the event and engaged in a dialogue about what their communities need from the Health Benefit Exchange and fellow advocates in order to guarantee that their populations are ready to enroll come October 1st. Presentations conducted by staff from the New York State Health Benefit Exchange, Community Service Society, Children’s Defense Fund NY, Make the Road NY, and the Coalition for Asian-American Children and Families detailed New York’s progress and plans for ACA implementation, as well as what advocates and stakeholders on the front lines know to be important elements of implementation for children and families in ethnic communities.